California Real Estate Brokerage Responds To NAR Settlement With Innovative Solutions For Agents And Consumers
LOS ANGELES, CALIFORNIA, UNITED STATES, March 22, 2024 /EINPresswire.com/ — In light of the National Association of REALTORS® (NAR) proposed settlement for class action lawsuits, Rudy Lira Kusuma, CEO of Carsten Phillips Inc. (doing business as “Your Home Sold Guaranteed Realty”) in California, is leading the charge in revolutionizing real estate practices to benefit both agents and consumers. Kusuma’s forward-thinking approach has long championed the autonomy of real estate agents in setting, negotiating, and collecting their own fees, particularly when working with buyers. This strategy not only empowers agents but significantly benefits consumers by providing VIP buyers with exclusive access to off-market and unlisted homes, thereby broadening their choices and opportunities beyond the traditional MLS listings.
Kusuma’s innovative home selling marketing system is a game-changer in the industry, boasting a database of over 100,000 buyers in waiting and generating more than 3,000 new inquiries from potential buyers and sellers each month. This robust system ensures that Your Home Sold Guaranteed Realty’s VIP seller clients receive multiple cash offers, setting a new standard in the real estate market. Unlike traditional methods where agents passively wait for buyers, Kusuma’s team actively markets to a ready and waiting pool of potential buyers,